“Of the five commercial concepts we submitted for approval this year, this NEVER would’ve been my pick for the one that would not be approved,” Go Daddy CEO and Founder Bob Parsons said in a release.
“This is about a guy who starts an online business and hits the jackpot.
SEE MORE OF THE WEEK'S COVERAGE OF SUPER BOWL ADS: • Tim Tebow's Super Bowl ad scandal • Is Tim Tebow lying?
This year, Israeli company Soda Stream's ad featuring Scarlett Johannsen was rejected because it calls out Soda Stream’s direct competitors by name.
I just don’t think ‘Lola’ is offensive, in fact we didn’t see this one coming — we were absolutely blindsided!
These ads are too racy, too controversial or just too darn offensive - well, at least for CBS - to air during the Super Bowl.
Once again, Internet company Go got its ad banned from the Super Bowl.
The ad features "Lola's Lingerie" - and includes some provacative images of scantily clad woman.
At the end of the 33-second spot, Johansson says: 'Sorry, Coke and Pepsi.'The ad was banned last month for flouting the NFL's gun rule which state: 'Firearms, ammunition or other weapons are prohibited; however, stores that sell firearms and ammunitions (e.g., outdoor stores and camping stores) will be permitted, provided they sell other products and the ads do not mention firearms, ammunition or other weapons.
Petitions in support of the ad have followed - such as one titled 'Allow Daniel Defense to show their Super Bowl commercial supporting Freedom!
What it does tell us is that Deutsch assumes gay men don't watch football, which is a stereotype. Half of them will be men, and 10 percent of those might be gay.